Sarah Chehebar - Stratosphere by Zumba

Who Are We?

introducing Stratosphere by Zumba—an explosive app designed for dance instructors and enthusiasts alike, providing the ultimate at-home dance experience.

For Dancers: Unleash your creativity and take control of your dance fitness journey with Stratosphere. Customize your routines by creating stacks of your favorite choreographies, all while tracking your wellness and fitness goals in one convenient platform.

For Instructors: Get ready to soar to new heights with Stratosphere! Showcase your talent by uploading your original choreographies and earn royalties based on video views. As your popularity skyrockets, so does your income potential.

Role

As the driving force behind this project's user interface, I embraced the challenge with clarity and creativity. My responsibilities encompassed developing a rough task flow, crafting initial sketches, curating a captivating style guide, and ultimately delivering high-fidelity wireframes and landing pages. These visually stunning creations became the centerpiece for Zumba executives, captivating stakeholders with a seamless and engaging user experience.

This project took about two months to complete.

Task Flow

To ensure a shared understanding between stakeholders and myself, I began by creating a high-level task flow. This strategic blueprint shed light on the application's scope and offered valuable insights into how dancers would engage with and benefit from it.

Sketches

Next, I transformed stakeholder ideas into initial sketches, bringing their visions to life and laying the foundation for design exploration.

Style Guide

To capture the desired "milky galaxy" vibe for Stratosphere, I curated an inspiring mood board with celestial imagery. Drawing from this cosmic inspiration, I developed two compelling solutions that brought the envisioned aesthetic to life.

1. The app would be created in dark mode.

2. We would need both pink and purple to help generate that "galaxyee" feeling.